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  • Michael K. Williams

Mobile app trends in 2021

Updated: Mar 25, 2021


The past year has had a significant impact on the way businesses live and work. Many companies have had to struggle to survive, find ways to live in a changed world and adapt to new customer behaviors. Researching new opportunities, using the latest trends and technologies, constant development helps to remain competitive and continue to make a profit. This also applies to the rather young, but demanded market for mobile applications.

Smartphones and tablets have long become an important part of the life of most people, according to statistics, in 2020, these devices had an average of 3 hours 50 minutes a day. This indicator has been steadily growing over the years and it is obvious that the growth trend will continue in the future. Most of the time is spent using mobile applications and is worth using if you want to keep up with the times. Today a mobile application is not a luxury, but an effective tool for business development, an investment in success and profit.

The coronavirus has made its own adjustments and made applications for delivery services and online shopping especially popular, however, other types of applications can attract users using current trends.

What should you pay attention to, what trends will be most in demand in the development of mobile applications, which will help you better adapt to the new reality and meet user expectations?


Mobile app development trends likely to lead in 2021

5G

Despite protests, controversies, speculation and obstacles from some people, 5G technology is confidently marching around the world. The number of 5G connections worldwide is projected to grow to 1.4 billion by 2025.

The speed of the new network standard is about 10 gigabits per second, which is 10 times faster than any existing wireless technology. High-speed data transfer will increase not only the speed of Internet connection from mobile devices, but also the functionality of applications.

According to analysis by Open Signal between July 1 and September 28, 2020, 5G users are already getting download speeds several times faster than 4G. The ability of 5G to support up to 1 million devices per square kilometer will allow you to calmly approach an increase in the number of connected devices per user (smartphone, smartwatch, car, tablet, home appliances, security cameras, etc.).


Widgets

App clips are quick launch gadgets that were announced last summer at Apple's WWDC for iOS 14. Gadgets allow the user to quickly access certain features of the app without installing the full version.

For users, this is a new level in the usability of the application, the ability to place an order easier and faster, and for companies it is a new way to attract the attention of the audience.

According to Apple, App clips can be used both online and offline. They are not saved on the home screen of the device, but go to the "application library". App clips are automatically deleted from the device 30 days after the last use.

This function can come in handy for any business that has the function of ordering a product or service. For example, HoReCa companies in the App clip can place a takeout order, booking various services, registering at a hotel and subsequently offering customers to install a full-fledged application.


Instant applications

The function is similar to App clips, only it was announced much earlier - in 2016. The technology allows you to try the functionality of the application on a mobile device without installing a full-fledged product from Google Play.

The application is launched from the cloud, the user sees the functionality of the product, can try it and decide on the installation. This solves the problem of paid demos and allows developers to demonstrate product capabilities to the end user.

It is important to note that Android Instant Apps only opens a part of the application, with basic functions. To get full functionality, you need to install the program from the app store.

Instant applications will be useful for online shopping, e-commerce, mobile games.


Internet of Things ( IoT )

According to forecasts, by 2023, the volume of the Internet of Things market in the United States alone will exceed $ 500 billion, and its lion's share will come from the consumer electronics segment.

The Internet of Things is taking over the world. This advanced technology is one of the closest to people, it affects the quality of life, the interaction of people with each other and the world around them.

By providing a convenient and relatively simple environment for users to interact with various devices in real time, the IoT will expand as a technologically controlled network of smart devices and objects. The most important and popular area of ​​using the Internet of Things will certainly be home automation: smart home systems, large and small household appliances, personal transport. Every day, more and more users control their home electronic devices using applications. It is projected that by 2030 there will be about 50 billion such devices in use around the world.

Voice control

Voice recognition and communication with a device using voice control are being used more and more, the functionality appears in various areas of service and telemarketing. Gartner estimates that by 2030, 30% of web browsers will have voice control.

VUI (Voice User Interface) is used to facilitate the interaction between users and a device or a specific technology / function. Voice control has not yet been appreciated by many companies and mobile application developers, but its popularity is growing literally every minute.

According to TechCrunch, 66.4 million Americans own a smart speaker, such speakers are less popular with us (yet), according to analysts, the number of owners of speakers with voice assistant Alice has not even reached a million. However, about 50 million users turn to the smart assistant every month. We believe companies should pay attention to voice control and add this functionality to their applications, while it still allows them to stand out from the competition, and not be "like everyone else."


Artificial intelligence and machine learning

In 2020, artificial intelligence was included in the list of the best trends in the world of mobile development. We are unlikely to be mistaken if we assume that this state of affairs will persist for several more years. Research in the field of AI could not be stopped even by the global epidemic. Technology is changing the world right now and will bring even more unique and amazing changes in the future.

Naturally, the development of mobile applications(Develop An App Like Food Panda) will not be left out. Here, AI capabilities will be used to create new functions, facilitate certain tasks for smart devices and train them. The introduction of AI and machine learning into the mobile world has helped and will continue to help the mobile segment perform as well as before, meeting the needs and expectations of consumers.

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